Earnings estimator Instagram
Estimate what an account can earn per sponsored post, based on its audience and its real engagement — not just its follower count.
- 100% free
- No password
- No sign-up
See how it is calculated
There is no official public rate card for brand deals. We start from the most commonly quoted benchmarks (around €100 per 10,000 followers on Instagram, around €0.02 per view on TikTok, roughly a €3 CPM on YouTube), then adjust for how the account's real engagement compares to its tier average. The result is deliberately shown as a range.
Why use this tool
How it works
- 1Enter a usernameType the public username, with or without the @.
- 2Public data is readThe profile and its recent posts are fetched — no login, no authorisation, nothing installed.
- 3Read the resultThe result appears straight away, along with the figures used to compute it.
Frequently asked questions
How is the estimate calculated?
From the account's audience and its real engagement, applied to the most commonly quoted rate benchmarks. The full method is in the calculation section.
Why a range instead of a price?
Because there is no official rate card. Niche, country, format and negotiation can move the real fee by a factor of three.
Is the tool really free?
Yes. No sign-up, no search limit and no payment details required.
Do I have to give a password?
Never. Only public account data is read, which is also why a private account cannot be analysed.
Are the figures accurate?
They are the public figures the platform returns at the moment you search. On very large accounts some platforms round their counters, so the value moves in steps.
Ready to grow your Instagram account?
Fanovera runs Instagram visibility campaigns with no password, secure payment and delivery starting within 1 to 6 hours.
Boost this account →